Privacy Policy

1. Introduction

ProfitPixel ("ProfitPixel," "we," "us," or "our") is a lead monetization platform operated by ClosrTech LLC, a Florida limited liability company. We are committed to protecting the privacy and security of the personal information of consumers, affiliates, and all other individuals who interact with our platform and services.

This Privacy Policy describes the types of information we collect, how we collect it, how we use and share it, how long we retain it, and the rights and choices available to individuals regarding their personal information. This Privacy Policy applies to all information collected through the ProfitPixel platform, including our pixel scripts deployed on affiliate websites, our APIs, our dashboards and portals, our website at profitpixel.ai, and any related services (collectively, the "Service").

By using the Service, or by submitting information through a form on an affiliate website that utilizes the ProfitPixel pixel, you acknowledge that you have read and understood this Privacy Policy. If you are an affiliate, your use of the Service is also governed by our Terms of Service.

If you have questions or concerns about this Privacy Policy, please contact us at info@profitpixel.ai.

2. Information We Collect

We collect the following categories of information in connection with the Service:

2.1 Consumer Form Data

When a consumer submits a form on an affiliate website where the ProfitPixel pixel is installed, we may collect the personal information that the consumer provides through that form, which may include:

• Full name (first name, last name)
• Email address
• Phone number(s)
• Physical address (street address, city, state, ZIP code)
• Date of birth or age
• Inquiry details (such as the type of product or service the consumer is interested in)
• Any other information fields configured by the affiliate in their form

2.2 Technical & Device Information

• IP address
• User agent string
• Browser type, version, and language
• Operating system
• Device type (desktop, mobile, tablet) and model
• Screen resolution and viewport dimensions
• Referring URL and landing page URL
• Page URL(s) visited on the affiliate website

2.3 Behavioral & Analytics Data

• Page view events and timestamps
• Form start events (when a consumer begins interacting with a form)
• Form field engagement data
• Form submit events
• Form abandon events (when a consumer leaves a partially completed form)
• Offer impression events
• Offer click and conversion events

2.4 Session & Storage Data

• Session identifiers stored in browser sessionStorage
• Form state data stored in sessionStorage (for redirect handling and post-submit offer display)
• Cookies as described in Section 10

2.5 Affiliate Account Information

• Name (individual or entity)
• Email address
• Phone number
• Mailing address
• Website URL(s)
• Tax identification information (W-9/W-8BEN)
• Payment and banking information

3. How We Collect Information

We collect information through the following methods:

3.1 Pixel Script

The ProfitPixel pixel is a JavaScript snippet that affiliates embed on their websites. When a consumer visits a page with the pixel installed, the script automatically collects technical and device information, tracks page view events, monitors form interactions (starts, field engagement, submissions, abandons), captures form data upon submission, displays post-submit offers, and records offer impressions and conversions.

3.2 API Submissions

Affiliates may submit lead data to ProfitPixel via our APIs, which transmit consumer information directly to our servers for processing and offer matching.

3.3 Cookies & Browser Storage

We use browser sessionStorage to maintain form state, session context, and analytics data during a consumer's visit to an affiliate website. See Section 10 for additional details on our use of cookies and tracking technologies.

3.4 Analytics Tracking

The ProfitPixel pixel records event-level analytics data, including page views, form starts, form submissions, form abandons, offer impressions, and conversions. This data is transmitted to our servers in real time and is used for reporting, optimization, and fraud detection.

3.5 Third-Party Sources

We may receive information from third-party fraud detection services (such as IPQS) and consent verification services (such as TrustedForm) to validate the quality and authenticity of leads and consumer interactions.

3.6 Direct Submissions

Affiliates provide account information directly to us during registration and through account management interfaces.

4. How We Use Information

We use the information we collect for the following purposes:

• Offer Matching & Delivery: To match consumers with relevant third-party offers based on the information they have submitted, including geographic location, inquiry type, and other qualifying criteria.
• Lead Delivery: To transmit consumer information to offer buyers when a consumer accepts or qualifies for a presented offer, via webhooks, APIs, or other delivery mechanisms.
• Fraud Detection & Prevention: To identify and prevent fraudulent, invalid, or artificially generated leads, traffic, or conversions using IP analysis, device fingerprinting, behavioral analysis, and third-party fraud scoring services such as IPQS.
• Analytics & Reporting: To provide affiliates with performance reports, including page views, form metrics, conversion rates, and revenue data.
• Platform Improvement: To analyze usage patterns, optimize offer selection algorithms, improve conversion rates, enhance user experience, and develop new features and services.
• Webhook Delivery: To deliver real-time notifications of lead events, conversion events, and other platform activities to affiliates, offer buyers, and integrated systems.
• Account Management: To manage affiliate accounts, process payments, provide customer support, and communicate with affiliates regarding the Service.
• Legal Compliance: To comply with applicable laws, regulations, legal processes, and governmental requests, and to establish, exercise, or defend legal claims.
• Consent Verification: To verify and document that consumer consent was obtained in accordance with applicable laws, including through TrustedForm certificates.

5. Information Sharing

We share information with the following categories of recipients and for the following purposes:

5.1 Offer Buyers

When a consumer accepts or qualifies for an offer presented through the ProfitPixel platform, we transmit the consumer's form data and relevant qualifying information to the offer buyer (advertiser) for the purpose of fulfilling the consumer's request. Offer buyers are contractually obligated to use consumer data only for the purposes for which it was provided and in compliance with applicable laws.

5.2 Affiliates

We provide affiliates with access to their own lead data, performance analytics, and reporting through the affiliate portal and dashboards. Affiliates can view data related to consumers who interacted with their own websites only.

5.3 Service Providers

We share information with third-party service providers who assist us in operating the Service, including:

• Stripe: Payment processing for affiliate payouts and platform transactions.
• IPQS (IPQualityScore): Fraud detection, IP reputation scoring, and lead quality assessment.
• TrustedForm: Consent certificate generation and verification.
• Cloud Hosting Providers: Infrastructure for data storage and processing.
• Analytics Tools: Aggregated analytics processing.

Service providers are contractually restricted from using personal information for any purpose other than providing services to ProfitPixel.

5.4 Legal & Regulatory Compliance

We may disclose information if required to do so by law, regulation, legal process, or governmental request, or if we believe in good faith that disclosure is necessary to: (a) comply with applicable law or regulation; (b) protect the rights, property, or safety of ProfitPixel, our users, or the public; (c) detect, prevent, or address fraud, security, or technical issues; or (d) enforce our Terms of Service.

5.5 Business Transfers

In the event of a merger, acquisition, reorganization, sale of assets, bankruptcy, or similar corporate transaction, personal information may be transferred to the acquiring entity or successor. We will provide notice before personal information becomes subject to a different privacy policy.

5.6 Aggregated & De-Identified Data

We may share aggregated, anonymized, or de-identified data that cannot reasonably be used to identify any individual with third parties for industry analysis, benchmarking, marketing, and other business purposes.

6. Data Retention

We retain personal information for as long as necessary to fulfill the purposes for which it was collected, comply with our legal obligations, resolve disputes, and enforce our agreements. Our standard retention periods are as follows:

Upon expiration of the applicable retention period, personal information will be securely deleted or irreversibly anonymized. We may retain anonymized or aggregated data indefinitely for analytics and research purposes.

7. Consumer Rights

If you are a consumer whose personal information has been collected through an affiliate website using the ProfitPixel pixel, you have the following rights, subject to applicable law:

• Right to Access: You have the right to request a copy of the personal information we hold about you, including the categories of information collected, the sources of collection, the purposes of processing, and the categories of third parties with whom the information has been shared.
• Right to Correction: You have the right to request that we correct any inaccurate or incomplete personal information we hold about you.
• Right to Deletion: You have the right to request that we delete your personal information, subject to certain exceptions (such as when retention is required for legal compliance, fraud detection, or the exercise or defense of legal claims).
• Right to Restrict Processing: In certain circumstances, you have the right to request that we restrict the processing of your personal information.
• Right to Data Portability: Where technically feasible, you have the right to receive your personal information in a structured, commonly used, and machine-readable format.
• Right to Object: You have the right to object to the processing of your personal information for certain purposes, including direct marketing.

To exercise any of these rights, please contact us at info@profitpixel.ai. We will respond to all verified requests within thirty (30) days. We may require you to verify your identity before processing your request. We will not discriminate against you for exercising your rights.

Please note that because ProfitPixel operates as a data processor on behalf of affiliates, we may redirect certain requests to the relevant affiliate (data controller) for fulfillment. We will assist in facilitating such requests to the extent commercially reasonable.

8. CCPA Compliance

This section provides additional disclosures required by the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act of 2020 ("CCPA"), for California residents ("consumers" as defined under the CCPA).

8.1 Categories of Personal Information Collected

In the preceding twelve (12) months, we have collected the following categories of personal information as defined by the CCPA:

• Identifiers: Name, email address, phone number, postal address, IP address, account name.
• Personal Information under Cal. Civ. Code Section 1798.80(e): Name, address, telephone number.
• Internet or Network Activity: Browsing history on affiliate websites, interaction with pixel scripts, page views, form interactions.
• Geolocation Data: Approximate location derived from IP address and ZIP code.
• Professional or Employment Information: If provided through affiliate forms.
• Inferences: Consumer interest profiles and offer matching criteria derived from form data.

8.2 Right to Know

California residents have the right to request that we disclose the categories and specific pieces of personal information we have collected, the categories of sources, the business or commercial purposes for collection, and the categories of third parties with whom we share personal information.

8.3 Right to Delete

California residents have the right to request deletion of their personal information, subject to the exceptions set forth in CCPA Section 1798.105(d).

8.4 Right to Opt-Out of Sale/Sharing

ProfitPixel transmits consumer personal information to offer buyers when a consumer qualifies for or accepts a presented offer. This transmission may constitute a "sale" or "sharing" of personal information as defined under the CCPA. California residents have the right to opt out of the sale or sharing of their personal information.

To exercise your right to opt out, please contact us at info@profitpixel.ai with the subject line "Do Not Sell or Share My Personal Information."

8.5 Right to Correct

California residents have the right to request correction of inaccurate personal information.

8.6 Non-Discrimination

We will not discriminate against any California resident for exercising their CCPA rights. We will not deny services, charge different prices, provide a different level of quality, or suggest any such treatment as a result of a consumer exercising their CCPA rights.

8.7 Authorized Agents

California residents may designate an authorized agent to submit requests on their behalf. We may require the authorized agent to provide proof of authorization and may separately verify the consumer's identity.

9. GDPR Compliance

This section provides additional disclosures for individuals located in the European Economic Area ("EEA"), the United Kingdom ("UK"), or Switzerland, as required by the General Data Protection Regulation ("GDPR") and equivalent legislation.

9.1 Legal Basis for Processing

We process personal data of EEA, UK, and Swiss individuals on the following legal bases:

• Consent: Where the consumer has provided consent to the affiliate for the collection and sharing of their personal data (Article 6(1)(a) GDPR).
• Legitimate Interests: Where processing is necessary for our legitimate interests or the legitimate interests of a third party, provided such interests are not overridden by the data subject's rights and freedoms (Article 6(1)(f) GDPR). Our legitimate interests include operating and improving the Service, fraud detection and prevention, and analytics.
• Contractual Necessity: Where processing is necessary for the performance of a contract with the affiliate (Article 6(1)(b) GDPR).
• Legal Obligation: Where processing is necessary for compliance with a legal obligation (Article 6(1)(c) GDPR).

9.2 Data Subject Rights

In addition to the rights described in Section 7, EEA, UK, and Swiss individuals have the right to:

• Withdraw consent at any time, without affecting the lawfulness of processing based on consent before its withdrawal.
• Lodge a complaint with a supervisory authority in the member state of their habitual residence, place of work, or place of the alleged infringement.

9.3 Data Protection Officer

For data protection inquiries related to GDPR, you may contact our designated data protection point of contact at:

9.4 International Data Transfers

Personal data of EEA, UK, and Swiss individuals may be transferred to the United States where ProfitPixel's servers and operations are located. We implement appropriate safeguards for such transfers, including Standard Contractual Clauses approved by the European Commission, as further described in Section 13.

10. Cookies & Tracking Technologies

ProfitPixel uses the following tracking technologies:

10.1 SessionStorage

We use browser sessionStorage (which persists only for the duration of the browser session and is automatically cleared when the tab or browser is closed) to:

• Track form analytics events (page views, form starts, form submits, form abandons) during a single session.
• Store form data temporarily for post-submit offer display and redirect handling.
• Maintain session context for accurate attribution and deduplication.

10.2 Third-Party Tracking Cookies

ProfitPixel does not deploy third-party tracking cookies. We do not use third-party advertising networks, retargeting technologies, or cross-site tracking cookies in connection with the pixel script.

10.3 TrustedForm Certificates

Affiliate websites may utilize TrustedForm, a third-party consent verification service, which generates certificates documenting consumer consent. TrustedForm operates independently and is subject to its own privacy policy. TrustedForm may use its own cookies or tracking technologies on affiliate websites where it is deployed.

10.4 Affiliate Cookies

Affiliates may deploy their own cookies and tracking technologies on their websites independently of ProfitPixel. ProfitPixel is not responsible for cookies set by affiliates or other third parties on affiliate websites.

11. Security

ProfitPixel implements appropriate technical and organizational measures to protect personal information against unauthorized access, alteration, disclosure, destruction, and other unlawful forms of processing. These measures include, but are not limited to:

• Encryption in Transit: All data transmitted between affiliate websites, consumer browsers, and ProfitPixel servers is encrypted using TLS/SSL (HTTPS) protocols.
• Encryption at Rest: Sensitive data stored on our servers is encrypted at rest using industry-standard encryption algorithms.
• Access Controls: Access to personal information is restricted to authorized personnel on a need-to-know basis. Administrative access requires multi-factor authentication.
• Secure Infrastructure: Our servers are hosted in secure data centers with physical access controls, environmental safeguards, and network security measures.
• Regular Security Reviews: We conduct regular security assessments, vulnerability scans, and code reviews to identify and address potential security issues.
• Incident Response: We maintain an incident response plan to address security breaches promptly and effectively, including notification procedures in compliance with applicable breach notification laws.

While we take commercially reasonable measures to protect personal information, no method of transmission over the Internet or method of electronic storage is completely secure. We cannot guarantee the absolute security of your information. You acknowledge that you provide your information at your own risk.

12. Children's Privacy

The ProfitPixel Service is not directed at, marketed to, or intended for use by children under the age of thirteen (13), or under the age of sixteen (16) in jurisdictions where a higher age of consent applies. We do not knowingly collect, solicit, or maintain personal information from children under these ages.

If we become aware that we have collected personal information from a child under the age of thirteen (13) without verification of parental consent, we will take immediate steps to delete that information from our servers.

Affiliates are prohibited from deploying the ProfitPixel pixel on websites that are directed at or knowingly collect personal information from children under the age of thirteen (13). Any affiliate found to be in violation of this prohibition will be subject to immediate account termination.

If you are a parent or guardian and believe that your child has provided personal information through an affiliate website using the ProfitPixel pixel, please contact us at info@profitpixel.ai, and we will take steps to delete such information.

Our practices with respect to children's personal information comply with the Children's Online Privacy Protection Act ("COPPA") and applicable state laws.

13. International Data Transfers

ProfitPixel is based in the United States. Personal information collected through the Service may be stored on servers located in the United States and may be accessed by our personnel and service providers located in other countries.

If you are located outside the United States, please be aware that your personal information will be transferred to, stored in, and processed in the United States, where data protection laws may differ from those in your country of residence. By using the Service or submitting your information through an affiliate website that uses the ProfitPixel pixel, you acknowledge and consent to the transfer of your personal information to the United States.

For transfers of personal data from the EEA, UK, or Switzerland to the United States, we rely on appropriate transfer mechanisms, including:

• Standard Contractual Clauses ("SCCs") approved by the European Commission.
• The UK International Data Transfer Agreement or Addendum, as applicable.
• Any other lawful transfer mechanism recognized under applicable data protection law.

We ensure that any sub-processors or service providers who access personal data from the EEA, UK, or Switzerland are bound by equivalent data protection obligations.

14. Third-Party Links & Services

The ProfitPixel Service may display third-party offers, advertisements, or links to third-party websites and services. These third-party offers and links are provided for the consumer's convenience and do not signify our endorsement of such third parties or their products, services, content, or practices.

We are not responsible for the privacy practices, data collection policies, terms of service, or content of any third-party websites or services. When a consumer clicks on a third-party offer or link, they leave the affiliate website and are subject to the privacy policy and terms of service of the third party. We encourage consumers to review the privacy policies of any third-party websites they visit.

Similarly, affiliate websites operate independently from ProfitPixel, and each affiliate maintains its own privacy policy and data collection practices. ProfitPixel is not responsible for the privacy practices of any affiliate.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make changes, we will revise the "Last Updated" date at the top of this Privacy Policy and post the updated version on our website.

For material changes that significantly affect the way we collect, use, or share personal information, we will provide at least thirty (30) days' advance notice through one or more of the following methods:

• Posting a prominent notice on our website.
• Sending an email notification to affiliates at the email address associated with their account.
• Displaying an in-platform notification in the affiliate dashboard.

Your continued use of the Service after the effective date of any updated Privacy Policy constitutes your acceptance of the updated Privacy Policy. If you do not agree with the changes, you should discontinue your use of the Service.

16. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us using the following information:

We will respond to all inquiries within thirty (30) days of receipt.